Californians, are you ready to vote? Proposition 24 will be on the ballot.

Prop. 24 (the California Privacy Rights Act of 2020) will be on the California November 3, 2020 ballot. For those who are already familiar with the California Consumer Privacy Act of 2018 (“CCPA”), Prop. 24 aims to amend the CCPA. It proposes to provide new consumer privacy rights, change existing penalties, and create a new agency to enforce and implement consumer data privacy laws. If the ballot measure passed by California voters, most of the proposition will be effective in January 2023. Some of them, such as the creation of the new agency, will be effective immediately.

A quick summary of Prop 24 taken from the proposition official website:

Read the analysis here: Link. The text of proposed laws (redlined against the CCPA) is accessible here: Link.

Prop. 24 receives supports and oppositions from a number of groups. A number of organizations discuss the pros and cons of Prop. 24 – these two we find particularly helpful: Link (Abine) and Link (Voter’s Edge).

We will continue to monitor the Prop. 24 development closely. Evertio helps growing small and medium-sized businesses comply with privacy laws and regulations. Our products are designed to help business owners understand their privacy obligations and requirements.

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